Printers tailored to the demand

and consumer demand have changed a bit. The production of marketing materials increased significantly - leaflets, banners, promotional leaflets, and advertisements - and decreased the production of books and magazines, mainly

 Printers tailored to the demand

Printing once and today

Printing is needed, no one has doubts about it, but are they just as necessary as 20 years ago? This is a debatable issue, but certainly the market needs and consumer demand have changed a bit.

The production of marketing materials increased significantly - leaflets, banners, promotional leaflets, and advertisements - and decreased the production of books and magazines, mainly due to the popularization of the Internet. Will we wait for the times when printers, DTP operators and printing house owners will have to look for a new job?


Home and Professional Printers

Who today does not have a printer at home. Their prices are becoming more affordable and operating costs lower. Multifunction devices offer increasingly larger scanning resolutions, less margin, larger formats, etc.

But still, such home printers are far behind the professional equipment used in professional printers. Not to mention the much larger range of techniques used, which have nothing to do with those we know from home printers. Printed roll, solvent, water, anhydrous - long to exchange. The quality of such printouts is higher, which entails the obvious higher costs of printing itself.


For small and large companies

What would a company be without business cards, leaflets or other printed articles? Well - the role of the printing industry on the market is still very large, and recently more and more. After all, it's hard for an enterprise that does not have its own leaflets or posters. These companies often outdo each other in offers and offer lower and lower prices, mainly for small businesses. This does not mean that it is a failing industry, there is still a lot of potential in the printing companies and those that provide them with materials. Now, the printing services are so accessible that even one-man companies can easily afford to regularly buy printed materials.